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Media Math: Understanding the Changing Landscape of ROI - Atheneum Collective
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Media Math: Understanding the Changing Landscape of ROI

media math atheneum collective By John Yi

Media Math: Understanding the Changing Landscape of ROI

CPM, CPvM, CPI, CPA, CPL ….there are so many ways to measure media effectiveness and this class will take a deep dive into every measurement metric to understand the benefits and ROI of different advertising pricing models.

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