Introducing our Aequitas Initiative

It’s been over a year since the murder of George Floyd shed a light on systematic racism in the United States. How can we continue to keep the momentum going in the fight for equity and inclusion?

Atheneum Collective was built on the foundation of sharing perspectives and learning from one another. We crowdsource knowledge because we know we’re stronger when we work together. Named after the goddess of equity, our Aequitas Initiative revolves around creating equitable opportunities for people of color in the marketing and advertising industry. It is our goal in an industry that’s 85% white (Statista, 2021) to shed light on the power of antiracism, support BIPOC organizations with educational resources, and create an inclusive environment for us all to #PowerUp together. 

Do you know of an affinity organization in need of educational resources? We’d love to hear from you. Comment below, or contact us.

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