Struggling with how to be an effective media seller in the middle of a pandemic or a crisis? We know times are hard for people right now on all sides of the advertising business. Here are my five sales tips in a time of crisis:
Insights, news, and commentary from our founder and industry thought leaders. Follow us as we #PowerUp together.
By: Lisa Solomon As I began to build Atheneum Collective in 2019, I joined an EmpowHer LA cohort where we met monthly to create our
By: Jeff Sweat, founder of Sweat+Co, for Media Post Creativity in ad agencies seems to have always happened In The Room—when a creative team or
We’re so excited to bring you an interview with Atheneum Collective Founder Lisa Solomon featured on So She Slays‘s Women Empowerment Series! Watch to learn more
By: Lisa Solomon On a recent Jenna Kutcher’s Goal Digger Podcast, Jenna and her coach, Dean Graziosi discuss how Jenna can scale her already very
What gets planned gets done. There are a lot of great planners on the market, but we researched and asked our colleagues about the best
By: Lisa Solomon A new year begins and we all feel the pressure to set our goals. It’s overwhelming to plan an entire year’s worth
New year, new trends! At Atheneum Collective, we’re always learning and crowdsourcing knowledge to keep you up to date on what’s hot in the industry.
At Atheneum Collective, we believe that collaboration is a valuable component of educations. This year’s MJBizCon provided new perspectives, tips and tricks of the industry,
Through the hustle and bustle of the holiday season, it’s important to give thanks for the aspects of our lives that keep us moving forward.
While Atheneum Collective didn’t take home the gold for our Cannabis Marketing Master Course with Jim Baudino (Part I and Part II) in partnership with
The end of 2019 is approaching us. Do you remember what resolutions you made back in January? You may have wanted to get in better